01
Vision
Where will we lead, and why us?
Your answers from the workshop land here.
- Missing: Five-year ambition
- Missing: Credible strengths
PARTICIPANT WORKSPACE
Four chapters. Seven Canvas decisions. 5–7 initiatives to take forward.
YOUR WORK, CONNECTED
Where will we lead, and why us?
Your answers from the workshop land here.
Who do we serve first, and what matters to them?
Your answers from 1.2, 1.3, 2.2 land here.
What will we offer, and what will we leave out?
Your answers from 2.1, 3.1, 3.2, 4.2 land here.
How will customers discover, understand, act, and return?
Your answers from 1.3, 2.3 land here.
What will we say, where will we say it, and what supports it?
Your answers from 2.3, 3.3 land here.
What must we own, and who helps us deliver?
Your answers from 3.3, 4.2 land here.
Who pays, what repeats, and how will we fund it?
Your answers from 3.3, 4.2 land here.